First 8 Marketing CRM Analytics

Description

First 8 Marketing CRM is a comprehensive plugin that integrates your WordPress site with the CRM, empowering you to optimize customer journeys, increase lead conversions, and reduce churn. With its intelligent CRM (via chat!), AI-driven insights, and personalization tools, First 8 Marketing helps you understand and engage your customers more effectively, driving business growth and enhancing customer experiences.

Key Benefits:

• Marketers to Optimize Content: With First 8 Marketing’s AI-driven analytics and customer insights, marketers can tweak their copywriting and content strategies based on real-time data, ensuring that every piece of content resonates with the target audience and drives engagement.
• Sales Pro to Personalize Outreach: Sales professionals can use detailed customer journey data and segmentation tools to personalize their scripts and outreach efforts. This targeted approach increases the chances of converting leads into customers by delivering the right message at the right moment.
• One-Person Show to Handle Everything: First 8 Marketing brings together all the tools you need in one place, making it easier to align your marketing and sales strategies. With integrated CRM, analytics, and personalization features, you can manage your entire customer journey from acquisition to retention, optimizing every step without juggling multiple platforms. This unified approach saves time and helps you grow your business more efficiently.

Key Features:

• Simple yet Deep Customer Journey Analytics: Understand each seperated user behavior, track conversions, and optimize marketing strategies based on real-time data to maximize engagement and sales.
• Zero hassle CRM: Streamline your customer relationship management by chatting with Stimulus AI instead of filling out forms. After a call or interaction, simply converse with the AI to update customer data effortlessly, making your CRM experience more intuitive and less time-consuming.
• Automated Lead Scoring and Segmentation: Leverage AI to score leads and segment your audience effectively. This feature helps you prioritize high-value leads and tailor your marketing efforts to specific customer segments, increasing the efficiency and effectiveness of your campaigns.
• Real-Time Data Dashboard: Access a comprehensive, real-time dashboard that consolidates all your marketing and sales data. Make informed decisions quickly with a clear view of your performance metrics, from website traffic to lead conversions.
• Chat with Data: Interact directly with your data using the “Chat with Data” feature. This innovative tool allows you to ask questions and get insights instantly, helping you make data-driven decisions on the fly without needing to sift through complex reports.
• Cookieless Tracker: Utilize a lightweight, under 2 KB script for tracking key metrics such as page views, unique visitors, bounce rate, and referral sources. This simple, privacy-respecting tracker helps you understand customer behavior without compromising site speed or user privacy.
• Touchpoints: Gain valuable insights into what works and what doesn’t with touchpoint data, which provides actionable, data-driven recommendations to enhance clicks, views, and conversions in your marketing campaigns.
• Journeys: Whether it’s a completed or incomplete customer journey, our tool uncovers critical insights, allowing you to optimize marketing strategies and boost engagement and conversions.
• No One Excluded: Capture all user actions, even from anonymous users on content-only sites. First 8 Marketing merges all user events into a single journey once users log in across devices (planned), ensuring every interaction is tracked—except for bots.
• Seamless Multi-Event Tracking: Track clicks, submissions, inputs, hovers, and touch events seamlessly. Understand customer behavior across both desktop and mobile platforms, giving you a holistic view of their interactions with your site or app. This ensures no action goes unnoticed, enhancing your ability to make informed, data-driven decisions.

Disclaimers:
Some features are still under development or not yet fully functional.

External Services

This plugin integrates with the following external services to provide CRM and analytics functionalities:

• Service Name: First 8 Marketing Dashboard via First 8 Marketing beta API
• Purpose: This API is used to initialize and synchronize customer data, data synchronization, tracks user interactions to provide CRM and analytics functionalities.
• Data Sent: The plugin sends the following data:
  • User behavior data collected via tracking scripts (anonymized where possible).
  • Website content (post & page type only).
  • Site information and API keys for authentication.
• Privacy & Terms:
  • Terms of Service
  • Privacy Policy